So, what do the Super Bowl and dairy farming have in common? A lot, actually. First of all, both football players and dairy farmers work hard throughout the year to provide something for the general population—football game entertainment and wholesome, nutritious dairy products. Both are also supporters of childhood nutrition initiatives. Specifically one named Fuel Up to Play 60 (FUTP60).
FUTP60 is a partnership between the USDA, NFL and National Dairy Council to encourage America’s youth to fuel up with nutrient-rich foods like milk, cheese and yogurt and get at least 60 minutes of physical activity every day. You can see how the NFL fits in here with the activity and the National Dairy Council with nutrient-rich foods.
In September, I wrote a blog post comparing Dollywood and dairy farming, so let’s compare dairy farming to the Super Bowl.
The refs would be the state dairy inspectors who routinely inspect every dairy farm to ensure everything is in line and that people are playing by the rules. Milk is actually one of the most tested and regulated foods available. There are a lot of safeguards in place to ensure the milk supply continues to be safe.
The coaches are the many industry experts who work with dairy farmers to provide knowledge and guidance. This can range from their milk coop field rep to their nutritionist, seed sales rep, veterinarian, and the many others dairy farmers work with on a regular basis to keep their cows healthy and comfortable and to produce high-quality milk.
Football stadiums are filled with fans. While it would be REALLY weird to have that kind of a crowd in the milking parlor, these fans represent the people that enjoy and consume dairy products. Again, the football game is entertainment for fans and dairy products provide quality nutrition for those who consume them.
At the end of the football game, the Vince Lombardi Trophy is awarded to the winning team. This represents the hard work the players put in throughout the entire season to win the game. For dairy farmers, there really is no “end point” and no actual trophy. The trophy represents milk and dairy products reaching the market, such as a grocery store, where they are purchased.
I hope everyone enjoys the game tomorrow. Pour yourself a tall glass of chocolate milk, or if you are looking for something a little stronger, perhaps a white russian (cream, Kailua, vodka), grab a healthy dairy snack and settle in for the game.
As my fellow Washingtonians will be saying tomorrow, Go Seahawks!!